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9.04.2019

Meet the revolutionairy Daydreamer
The JORI recliner today.

At the Milan furniture fair, JORI - the ´father´ of the reclining chair - is presenting its revolutionary DAYDREAMER. German designer JOACHIM NEES has integrated the brand’s patented recliner characteristics into a gem of contemporary design.

In Milan JORI is also unveiling its very latest sofa SOPHIA. Strikingly feminine and elegant, a creation of Swiss designer CUNO FROMMHERZ.

At its stand JORI is introducing another design from FROMMHERZ’s hand: the graceful table set LAURA.    

Alongside the new collaboration with JOACHIM NEES, JORI is also signing for a first creation with Dutch designer FRANS SCHROFER, who designed the graceful tub chair FUGA for the brand.
                 

RECLINING CHAIR DAYDREAMER
DESIGN BY JOACHIM NEES

The DAYDREAMER design represents JORI´s first collaboration with German designer Joachim Nees and it adds a striking new accent to its recliner collection. Fleeing structured, clear contours, the new DAYDREAMER comes across as strikingly subtle and inviting with its sculpted, curved lines.

As fervent adherents of timeless design, functionality and ergonomics, with attention firstly for the needs of the individual user, designer Joachim Nees and JORI have clearly a found match in the new reclining model DAYDREAMER.

Averse to any structured, straight lines, the sculpted and flexibly curved design of the DAYDREAMER clearly adds a new note to the JORI recliner line. The carefully composed combination of refined curves and roundings guarantees its exceptional comfort experience, JORI´s veritable trademark. The fine line finishing of the silhouette gracefully accentuates the roundings of the reclining furniture. The gleaming foot in structural lacquer reinforces the powerful look of the design. Thanks to its compact and extraordinary elegant look the DAYDREAMER lends a striking accent to the interior. In combi-leather/ fabric covering DAYDREAMER looks very refined, but a uni-finishing in supple leather or beautiful fabric also offers a classy accompaniment for the design.

Like the entire JORI collection, the DAYDREAMER recliner is manufactured with craftsmanship in the JORI production workshops in Belgium and it is available in a wide range of colours of high-quality leather and fabric coverings.

Chassis: execution in black or mat bronze lacquered.
Recommended price: as of ± 3200 EUR (incl. VAT) in fabric.
With the ´JORI configurator´ you can compose the DAYDREAMER recliner exactly as you wish on the basis of the extensive list of options.

About designer Joachim Nees (D)
After Joachim Nees (1967) completed his studies in industrial design at the University in Darmstadt he went to work as a furniture designer. In his work he attaches particular value to the quality of design and materials. Defender of the principle that ´form follows function´, the future user is the central point in his creations, many of which have received major Design Awards.


SOFA SOPHIA LANDSCAPE
DESIGN BY CUNO FROMMHERZ

Designer Cuno Frommherz translates his poetically romantic vision into an elegantly feminine sofa, which despite precisely due to its gently curved lines comes across as resolutely contemporary.

The new sofa SOPHIA LANDSCAPE has earned its name. At first sight the new sitting piece seduces with its soft and elegant contours, which are supported by fine corner feet. SOPHIA LANDSCAPE has the sensual look of an elegant lady on high heels.

Entirely in line with the trend of rounded organic forms, Cuno Frommherz presents his feminine interpretation of the modern classic. Classy, luxurious and comfortable, the subtle design of the SOPHIA LANDSCAPE follows the gentle contours of a mountain landscape in the moonlight, the ´Heimat´ of Frommherz.

SOPHIA LANDSCAPE adds a strikingly sensual variant to the JORI sofa collection. Faithful to the JORI comfort standards, the ergonomic sitting experience and the functionality of this new lady have been refined to the point of perfection.

Especially attractive is the dimensional programme of SOPHIA LANDSCAPE, which makes different (corner) setups possible. Furthermore, one can chose from two cushion qualities, cuddly soft or sturdily comfortable, a back support for extra comfort and a series of organic fantasy elements that give it a unique touch.

Like the entire JORI collection, the new sofa SOPHIA LANDSCAPE is manufactured with craftsmanship in the JORI production workshops in Belgium and it is available in a wide range of colours of high-quality leather and fabric coverings.

Recommended price: as of ± 4300 EUR (incl. VAT) for a sofa of 190 cm.
With the ´JORI configurator´ you can compose the SOPHIA sofa exactly as you wish on the basis of the extensive list of options.


About designer Cuno Frommherz (CH)
The Swiss designer Cuno Frommherz (1963) started his own design studio as a self-taught man in 1996 in Burgdorf. Cuno Frommherz work revolves around a consideration of the aspects of space, aesthetics and perception of the individual. The consideration for ‘spaces in between’ play a vital part here. An important
basis for his creative philosophy is derived from a statement once said by the Russian-American writer Joseph Brodsky: “I can only move my fingers because there are spaces between them”. He gets his inspiration from travelling to Tibet, Nepal and Morocco, but also from unspoilt nature, offering him the grateful input to give his designs that extra soothing space dimension. Cuno Frommherz stacked important design awards with several of his designs.

ARMCHAIR FUGA
DESIGN BY FRANS SCHROFER

The design armchair FUGA is Dutch designer Frans Schrofer’s first creation for JORI and translates sober design and pure craftsmanship into a markedly elegant silhouette.

Frans Schrofer’s creations perfectly reflect the style of this designer. With respect for tradition, contemporary trends and a sharp eye for the future, Schrofer clearly puts his stamp on every piece of furniture that he designs.

The FUGA armchair appears to have been cut from a single piece. Its cocoon form achieves the perfect balance between design and functionality. The model is designed and crafted down to the smallest detail. The compact tub design undoubtedly derives from Schrofer´s passion for racing sports and frame construction. The design has a particularly enfolding effect: FUGA invites you to nestle safely and comfortably in its contours.

The thin sculpted sides that join an elegantly convex back and the delicate legs place the model on an especially design base. Thanks to the optional high and low back variations and the elegant footrest, the FUGA armchair offers a striking single-seat variant in every interior. In combi-leather/fabric covering FUGA looks very refined, but a uni-finishing in supple leather or beautiful fabric also offers a classy accompaniment for the design. Double-stitched Piping provides the finishing touch.

Like the entire JORI collection, the FUGA armchair is manufactured with craftsmanship in the JORI production workshops in Belgium and it is available in a wide range of colours of high-quality leather and fabric coverings. A combi-covering in leather/fabric is also possible.

Chassis: execution in black or mat bronze lacquered.
Recommended price: as of ± 1600 EUR (incl. VAT) for a low back chair in fabric.
With the ´JORI configurator´ you can compose the FUGA chair exactly as you wish on the basis of the extensive list of options.

About designer Frans Schrofer (NL)
Frans Schrofer (1956) is the offspring of three generations of artists and furniture designers. After graduating from the Design Academy Eindhoven in 1983 he opened his own design studio: Studio Schrofer. His furniture combines tradition, contemporary trends, futurism and precision in well-conceived and discreet designs.

TABLE LAURA
DESIGN BY CUNO FROMMHERZ

Designer Cuno Frommherz is developing for JORI a varied set of tables that stand out for their smoothly curved lines and the rich material choice which make infinite combinations possible.

A beautiful seating piece only comes fully into its own when all matching accessories perfectly accompany the design as well. That was the challenge and also the starting point for designer Cuno Frommherz to create a set of tables which, through their elegant flexible lines, gracefully support the forms of the JORI seating furniture offer.

And the result is well worth the effort. The varied LAURA table set offers a choice from no fewer than three flowing forms: round, oval or octagonal. But also the proposed material choice for the table top - in solid wood, marble or glass - allows for a range of combination possibilities.

Like the entire JORI collection, the LAURA table set is produced with craftsmanship in the JORI production workshops in Belgium and is available in a wide range of forms and materials:
Form table: round, octagonal or oval design.
Material table top: depending on the dimensions in massive walnut/oak, polished Emperador marble, glass.

Recommended price: as of 497 EUR (incl. VAT).


About designer Cuno Frommherz (CH)

The Swiss designer Cuno Frommherz (1963) started his own design studio as a self-taught man in 1996 in Burgdorf. Cuno Frommherz work revolves around a consideration of the aspects of space, aesthetics and perception of the individual. The consideration for ‘spaces in between’ play a vital part here. An important basis for his creative philosophy is derived from a statement once said by the Russian-American writer Joseph Brodsky: “I can only move my fingers because there are spaces between them”. He gets his inspiration from travelling to Tibet, Nepal and Morocco, but also from unspoilt nature, offering him the grateful input to give his designs that extra soothing space dimension. Cuno Frommherz stacked important design awards with several of his designs.

About JORI - Designed for dynamic seating

JORI works with international designers to create beautifully ergonomic, personalised sofas and reclining chairs, manufacturing them with the greatest care in its Belgian workshops. This traditional craftsmanship and the use of materials of the very highest quality guarantee the sublime finish and long service life of every item of JORI furniture. These key ingredients have been at the heart of JORI’s success for more than 55 years, offering all customers unparalleled seating comfort, each and every day: designed for dynamic seating.

Distribution is through an international network of independent distributors and agents. Thanks to its annual participation in the furniture fairs of Cologne and Milan the brand’s name awareness continues to grow worldwide. In 2019 JORI opened its first flagship store in Taipei. Since the foundation in 1963, the development of JORI’s unique patented recliner mechanism allowed them to position themselves as the global leader in the recliner sector. In addition to seating furniture the JORI collection also offers a range of tables and footstools.

For further information about JORI, don´t hesitate to contact:

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